About Click Auto Media
Our Story
I’ve spent two decades immersed in the automotive world, not just photographing it but shaping how it’s seen. Every frame is crafted to honour the machine, engage the viewer, and elevate the brand behind it.
Click Auto Media was founded by Chris White, a creative specialist with over 20 years of experience across the automotive and leisure vehicle industry. With seven years leading visual content at one of the UK’s top AM100 dealer groups, Chris brings a rare blend of industry fluency and creative direction.
This background means we understand the nuances — the tone, the timing, the visual language — that help brands stand out. From high-performance launches and editorial shoots to immersive brand storytelling, our work blends precision with presence.
Our Team
Chris White is the Founder and Lead Creative at Click Auto Media, bringing over 20 years of experience across the automotive and vehicle retail sectors. His background spans everything from the shop floor to strategic leadership, offering a rare 360-degree perspective on how vehicles are marketed, perceived, and remembered.
For seven years, Chris defined the visual language of a leading AM100 UK dealer group. He directed photography and film production for premium marques and high-performing retail campaigns, blending creative execution with commercial strategy.
This blend of creative talent and commercial insight shapes everything we do at Click Auto Media. Chris is more than a photographer — he’s a storyteller and strategist with a deep understanding of how the right imagery can elevate a brand, build trust, and leave a lasting impression.
Whether working on a prestige launch, heritage shoot, or visual campaign for a global OEM, Chris brings the same philosophy to every project: craft with care, shoot with clarity, and tell the story behind the machine.
Our Mission
In today’s fast-moving digital landscape, attention is earned in seconds. That’s why every image we create is designed to go beyond aesthetics, combining visual impact with strategic intent.
We craft photography that captures more than just vehicles. Our mission is to tell compelling visual stories that elevate brands, inspire audiences, and deliver lasting value. From prestige launches and campaign assets to high-profile automotive events, we produce imagery that does more than look premium — it performs.
Click Auto Media partners with forward-thinking brands, PR agencies, and marketing teams across the UK. Every project is approached with creative precision, commercial insight, and a deep understanding of how visuals shape perception in the automotive space.
In short, we don’t just photograph cars. We create brand moments that move people and influence the market.